The Complete AV Equipment Checklist for a Product Launch in Raleigh
Planning a Product Launch in Raleigh? Whether you're unveiling a new tech product at the Raleigh Convention Center or hosting an intimate reveal in a downtown loft, the right AV setup turns a good event into a brand-defining moment. This checklist from Event Rentals NYC (a KLAV Group company) covers exactly what you need, how many, and what to budget.
Sound
Crystal-clear audio is non-negotiable when your CEO walks on stage to reveal the product.
- PA System (line array or powered tops + subs) — Needed for any room over 50 guests. Recommended: 2 tops + 2 subs for 100-300 attendees. Cost: $400-$1,200/day
- Wireless Handheld Microphones — For presenters, hosts, and Q&A. Recommended: 2-4 units. Cost: $75-$150 per mic/day
- Lavalier (Lapel) Microphones — For demos and hands-free presenting. Recommended: 2 units. Cost: $100-$175 per mic/day
- Stage Monitors — So presenters hear themselves clearly. Recommended: 2 wedges. Cost: $100-$200 each/day
- Digital Mixer (16-32 channel) — Required if running mics + music + video audio. Recommended: 1 with engineer. Cost: $300-$700/day
Lighting
Lighting is what separates a corporate meeting from a launch event guests post about.
- LED Uplighting — Wash room walls in your brand colors. Recommended: 12-20 fixtures. Cost: $35-$60 per fixture/day
- Dance Floor Lighting — For the after-party portion. Recommended: 4-6 moving heads + haze. Cost: $400-$800 package/day
- Stage Wash Lighting — Front-light presenters and the product reveal. Recommended: 6-8 par cans. Cost: $250-$500/day
- Ambient/Pin-Spot Lighting — Highlights centerpieces and product displays. Recommended: 8-12 pin spots. Cost: $25-$45 per fixture/day
Video
Your product needs to be seen — from every seat in the room.
- HD Projector (7,000+ lumens) — For brand videos, slides, and product reveal animation. Recommended: 1-2 units. Cost: $500-$1,500/day
- Projection Screens (12ft-16ft) — Pair with projectors. Recommended: 1-2 screens. Cost: $250-$600 each/day
- LED TV Displays (55"-75") — For demo stations, sponsor loops, and lobby signage. Recommended: 3-6 units. Cost: $150-$400 per TV/day
- Video Switcher + Confidence Monitor — Required for multi-source presentations. Recommended: 1 setup. Cost: $300-$700/day
DJ and Music
Set the energy before, during, and after the reveal.
- Pioneer CDJ Turntables (CDJ-3000 pair) — Pro DJs require these. Recommended: 2 + DJM mixer. Cost: $400-$700 package/day
- DJ Controller (entry-level) — Budget alternative. Recommended: 1 unit. Cost: $150-$300/day
- Custom DJ Booth Facade — Brand-wrappable for sponsor logos. Recommended: 1 booth. Cost: $200-$500/day
Extras That Make It Memorable
- Photo Booth (open-air with props) — Drives social shares. Recommended: 1 booth. Cost: $600-$1,200/event
- Low-Fog Machine — For dramatic product reveal. Recommended: 1-2 units. Cost: $150-$300/day
- Confetti Cannons (CO2 or electric) — For the reveal moment. Recommended: 4-6 units. Cost: $75-$150 each
Rent Your Product Launch AV from Event Rentals NYC
Event Rentals NYC — a KLAV Group company with 1,000+ events produced for clients including Madison Square Garden, Barclays Center, Facebook, and Maserati — delivers full AV packages to Raleigh and the entire Eastern Seaboard. We handle delivery, setup, on-site engineering, and breakdown so your team focuses on the product, not the cables.
Call 646-280-9522 or visit EventRentalsNYC.com to get a custom quote for your Raleigh Product Launch within 24 hours.